Selected design work
A range of design work at Olacabs across categories, financial features, tipping, and safety, part of a large design team working across India's most-used ride-hailing platform.
Reflections
These are example works from my time at Olacabs, not detailed case studies. Four areas of work:
Categories page redesign. Rethinking the home-screen categories surface to surface the right ride type faster, especially as Ola’s product portfolio expanded (autos, bikes, electric, intercity).
Ola Money KYC. Know Your Customer flows for Ola’s payments product across both the driver and consumer sides. Financial KYC at scale requires a flow that’s thorough enough for compliance and fast enough that users don’t abandon it.
Tipping. Designing the tipping experience for Ola drivers. The product challenge was making tipping feel natural without making it feel obligatory, a fine line in a market where pricing expectations are already sensitive.
Guardian safety system. Consumer-facing safety features: trip sharing, emergency contacts, and the in-app emergency button. Safety UI carries a high bar: it has to work instantly under stress, with no room for confusion about what a button does.